#fanexperience Innovation Center

Welcome to the #fanexperience Innovation Center!

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October 24, 2012 Tweet Chat – Fans and Sports Executives

Executive Summary of 10/24/12 Tweet Chat (MS Word):  Fan Experience Tweet Chat Exec Summary – 10-24-12

#fanexperience tweet chat transcript (MS Excel):  Fanexperience – 10-24-12 Tweet Transcript

  • Topics: Topic 1 is OFF-Season (or Run-up to a New Season) Events, Topic 2 is the Second Screen debate, Topic 3 is What Fans Want Us To Know About Them

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June 14, 2012 Tweet Chat – Fans and Sports Executives

Executive Summary of 6/14/12 Tweet Chat (MS Word):  Fan Experience Tweet Chat Exec Summary – 6-14-12

#fanexperience tweet chat transcript (MS Excel):  Fanexperience – 6-14-12 Tweet Transcript

  • Topic: Drivers of Fan Retention/Loyalty

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December 19, 2011 Tweet Chat – Fans

Executive Summary of 12/19/11 Tweet Chat (MS Word):  Fan Experience Tweet Chat Exec Summary – 12-19-11

#fanexperience tweet chat transcript (MS Excel):  Fanexperience – 12-19-11 Tweet Transcript

  • Topic #1: What events have teams/clubs hosted that you LOVED/HATED…and why?
  • Topic #2: What are examples of great/horrible customer service you’ve gotten at sporting events?
  • Topic #3: What perks/benefits mean most to you (or are worthless)?

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December 6, 2011 Tweet Chat – Team Executives

Executive Summary of 12/6/11 Tweet Chat (MS Word):  Fan Experience Tweet Chat Exec Summary – 12-6-11

#fanexperience tweet chat transcript (MS Excel):  Fanexperience – 12-6-11 Tweet Transcript

  • Topic #1: How to connect with fans/STHs coming out of a work stoppage #fanexperience
  • Topic #2: How to engage/stay in touch with fans/STHs during the off-season so relationships don’t go stale #fanexperience

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