When you retire, you get reflective. And with reflection, you sometimes come up with nuggets – words of wisdom.
Brenda Fraser is a County employee retiring from 37 years of service, and in the article Face of Hernando County government says customer service, good hires were keys to success, she addresses some of the difficulties in serving customers as a local government employee. Fraser noted that “The hardest part of her job has been ‘communicating to people when it was something that was not positive, communicating that the county really does care. We understand there is a problem. We’re not being cavalier.’ Frazier said she knows, from her view on the inside, that county employees care and work hard. That has made the last few years difficult, she said, as employees have been the subject of public criticism — at a time when many also feared they could lose their jobs because of budget cuts.”
There’s several key points in those words:
- First, when something’s not positive, you must communicate with the customer about it; also, it pays to be proactive so you can have some control over what’s discussed, where and how.
- Second, don’t just do a task for a customer and expect them to know you care. Most customers want to be treated as something that’s far more than a cog on your assembly line; therefore, you have to think beyond the task; you have to convey you care about the person for whom you’re doing the task.
- Third, we need to be empathetic with staff. When constantly preaching about the need for great customer service that they need to deliver to customers, we have to understand that their morale impacts their attitude. Leaders need to take ownership over their role in keeping morale and spirits high since employee feelings will flow to the customers.
When you think about how to deliver great service, remember to be proactive, communicate that you care, and be a spirit-builder with staff.
Did you like this post? Here are other government-related posts:
- Customer Service – Look Internally to Ensure Satisfying Externally
- City Gets at the Root of Water Shut-off Issues
- IRS Scandal and “Poor Customer Service”
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